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ycdi•di is about people whose lives were transformed by trying something new.

Lori Kettelle is running PVDonuts

Lori Kettelle is running PVDonuts

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This week we're joined by Lori Kettelle - co-owner and head baker at PVDonuts - for an inside look at how Rhode Island’s donut mecca began, operates, and continues to grow. PVDonuts is an institution, and Lori is at the heart of what makes it so special.

Topics include handling explosive growth, building a loyal following, a day in the life of a donut shop owner, the organized chaos of the PVDonuts kitchen, accidental marketing wins, and crafting the perfect donut photo.

Show Notes

  • Going from selling 48 donuts a weekend to 2,000 donuts a day
  • What is the hardest donut to make?
  • What makes PVDonuts so attractive
  • Starting your work day at 1:30am
  • Perfecting each process before moving to the next
  • Being willing to have no (donut or personal) limits
  • Starting every day with a line down the block

Links


Big thanks to NGHTSWM for the use of their song, Fiji, on this show.

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